Green light for Google's acquisition of Admeld.
Green light for Google's acquisition of Admeld CHRIS LEFKOW, AFP December 3, 2011 5:08am WASHINGTON - Google's bid for a bigger slice of the display advertising market received a boost Friday as the Justice Department gave the green light to its $400 million purchase of online ad company Admeld. The Justice Department said a review of the transaction by its antitrust division had concluded it was "not likely to substantially lessen competition in the sale of display advertising." "Although the Antitrust Division concluded that this particular transaction was unlikely to cause consumer harm, the division will continue to be vigilant in the enforcement of the antitrust laws to protect competition in display and other forms of online advertising," the department added in a statement. The Mountain View, California-based Google has come in for increasing regulatory review in the United States and Europe as it has grown from a scrappy startup into an ...